Official Partner VOVAN × TABBY

TABBY Chocolate World

Trompe-l'œil chocolate in 4 product lines — 11 viral flavors for grocery retail, convenience & online.

"Sweet Illusion. Chocolate that isn't what it looks like."

11
Flavors
4
Lines
3
Pack sizes
12 M
Shelf life
× TABBY

VOVAN Global is the Official Partner of TABBY

Exclusive B2B distribution in Germany, Austria and Switzerland. Direct sourcing, fair conditions, fast delivery — all from one hand.

B2B inquiry
Why TABBY

The Trompe-l'œil hype 2026

Chocolate that looks like a chicken drumstick, a hot dog, a sunny side egg or fries — and explodes on TikTok and Instagram for exactly that reason.

📱

Viral on social media

TikTok, Instagram and YouTube Shorts hype 2026. The trompe-l'œil design drives maximum share rate.

🎨

4 product lines

Drumstick, Hot Dog, Sunny Side Egg, Choco Fries — all made entirely from chocolate. Eyecatcher at POS.

🔢

11 flavors

From caramel through hazelnut to strawberry and banana — a broad flavor spectrum for every target group.

🤝

Official Partner

VOVAN Global is the exclusive TABBY distributor in DACH. Direct sourcing, fair conditions, no middlemen.

📦

3 pack sizes

100g pouch, 50g box in 12-pack or 24-pack display — the right format for every channel.

Strong sell-through

High impulse-buy factor through unusual design. Perfect timing for kids, teens and convenience assortments.

The range

4 product lines · 11 flavors

From bestselling Chicken Drumstick to crunchy Choco Fries — the complete TABBY world at a glance.

01

Chicken Drumstick

Drumstick-shaped chocolate bar with crispy cream filling — the original.

7 flavors
TABBY Drumstick Caramel

Caramel

Topping: Caramel crumble
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Cocoa

Cocoa

Topping: Cocoa crumble
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Hazelnut

Hazelnut

Topping: Hazelnut pieces
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Waffle

Waffle

Topping: Crispy waffle
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Coconut

Coconut

Topping: Coconut flakes
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Chips

Chips

Topping: Crispy chip pieces
Filling: Milk

100g pouch 12-pack display 24-pack display
TABBY Drumstick Banana

Banana

Topping: Caramel crumble
Filling: Banana cream

100g pouch 12-pack display 24-pack display
02

Hot Dog

Chocolate in hot dog shape with fruity sauce filling — the viral eyecatcher.

2 flavors
TABBY Hot Dog Strawberry

Strawberry

Topping: Strawberry pieces
Filling: Strawberry sauce

100g pouch 12-pack display 24-pack display
TABBY Hot Dog Banana

Banana

Topping: Banana pieces
Filling: Banana sauce

100g pouch 12-pack display 24-pack display
03

Sunny Side Egg

Chocolate sunny side egg in egg shape — cocoa crumble core in creamy milk filling.

1 flavor
TABBY Sunny Side Egg

Sunny Side Egg

Shape: Sunny side egg
Filling: Milk & cocoa crumble core

100g pouch 12-pack display 24-pack display
04

Choco Fries

Chocolate fries in fries shape — crispy cocoa note with cream filling.

1 flavor
TABBY Choco Fries

Choco Fries

Shape: Fries
Filling: Cream · crispy cocoa note

100g pouch
Packaging

3 formats for every sales channel

Self-service, counter display or POS unit — TABBY fits into every assortment.

100 g

Pouch

Resealable stand-up bag. Perfect for snacking shelf & self-service in grocery retail and drugstores.

12 ×

50g Display

Compact 12-pack counter display. Ideal for kiosks, bakeries, gas stations and convenience.

24 ×

50g Display

Large 24-pack POS display for checkout zones and grocery retail impulse shelves. Maximum impulse buy.

12 M

Shelf life

12 months shelf life from production — plannable listing, low write-off risk, secure logistics.

01
Line 01 · Bestseller

Chicken Drumstick.

The hero line: chocolate drumsticks in 7 flavors. The trompe-l'œil classic that made TABBY famous around the world.

7 flavors
Bestseller
TABBY Drumstick Caramel
Drumstick
Caramel
SweetCreamyTop seller
TABBY Drumstick Cocoa
Drumstick
Cocoa
ClassicWhole milk
TABBY Drumstick Hazelnut
Drumstick
Hazelnut
Nutty
TABBY Drumstick Waffle
Drumstick
Waffle
Crunchy
Trend
TABBY Drumstick Coconut
Drumstick
Coconut
TropicalCreamy
NEW
TABBY Drumstick Chips
Drumstick
Chips
CrunchSalty-sweet
TABBY Drumstick Banana
Drumstick
Banana
Fruity
02
Line 02 · Twin-Pack

Choco Hot Dog.

Chocolate hot dog with fruity filling — the snack shape meets two favorite flavors. Perfect for kids' birthdays and themed campaigns.

2 flavors
Highlight
TABBY Hot Dog Strawberry
Hot Dog
Strawberry
FruityKids' favorite
TABBY Hot Dog Banana
Hot Dog
Banana
FruityCreamy
03
Line 03 · Showstopper

Sunny Side Egg.

The sunny side egg made of chocolate — the photo motif for every influencer. White "egg white" meets a liquid chocolate yolk.

1 highlight
TABBY Sunny Side Egg — Chocolate sunny side egg
Bestseller Line 03

Sunny Side Egg.

The famous "chocolate sunny side egg" — white chocolate "egg white" with a creamy caramel yolk. The visual showstopper for ice cream cafés, dessert bars and checkout-zone campaigns.

100g pouch 12-pack display Halal 12 months shelf life
04
Line 04 · Snack format

Choco Fries.

Fries — but made of chocolate. Delicate chocolate sticks in the cult fries shape, perfect for sharing, posting and grab-and-go.

1 highlight
TABBY Choco Fries — Chocolate fries
Bestseller Line 04

Choco Fries.

Delicate chocolate sticks in the typical fries shape, presented in the original fries box. The snack crossover for foodservice, ice cream cafés, kids' parties and convenience counters.

100g pouch 24-pack display Halal Sharing format
Original packaging

Real pouches. Real displays.

All 11 varieties in both retail units — straight from the EU warehouse onto your shelf.

100g pouches Display boxes
TABBY Drumstick Caramel pouch
Drumstick · Caramel
TABBY Drumstick Cocoa pouch
Drumstick · Cocoa
TABBY Drumstick Hazelnut pouch
Drumstick · Hazelnut
TABBY Drumstick Waffle pouch
Drumstick · Waffle
TABBY Drumstick Coconut pouch
Drumstick · Coconut
TABBY Drumstick Chips pouch
Drumstick · Chips
TABBY Drumstick Banana pouch
Drumstick · Banana
TABBY Hot Dog Strawberry pouch
Hot Dog · Strawberry
TABBY Hot Dog Banana pouch
Hot Dog · Banana
TABBY Sunny Side Egg pouch
Sunny Side Egg
TABBY Choco Fries pouch
Choco Fries
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FAQ

Frequently asked questions about TABBY

Everything about the TABBY chocolate world, flavors and B2B sourcing through VOVAN Global.

TABBY is a viral chocolate brand built on trompe-l'œil design: chocolate that isn't what it looks like. Instead of classic bars, you get drumsticks, hot dogs, sunny side eggs and fries — all made entirely from chocolate. 11 flavors across 4 product lines in total. VOVAN Global GmbH is the official partner for B2B distribution in DACH.

TABBY covers 4 product lines with a total of 11 flavors: Chicken Drumstick (7 flavors), Hot Dog (2 flavors), Sunny Side Egg (1 flavor) and Choco Fries (1 flavor).

The TABBY Drumstick is a chocolate bar shaped like a chicken drumstick. Build: milk chocolate shell, cream filling inside, crispy topping such as caramel crumble, hazelnut pieces, waffle or coconut flakes. Seven flavors available: Caramel, Cocoa, Hazelnut, Waffle, Coconut, Chips, Banana.

TABBY Hot Dog comes in two flavors: Strawberry (with strawberry pieces topping and strawberry sauce as filling) and Banana (with banana pieces topping and banana sauce as filling). The chocolate is moulded in the iconic hot dog shape — a perfect eyecatcher at POS.

VOVAN Global GmbH is the Official Partner and distributor of TABBY in Germany, Austria and Switzerland. Orders, listings and sample requests are handled centrally through VOVAN Global: info@vovanglobal.de or +49 2202 24 77 600.

TABBY is exclusively available through B2B distribution by VOVAN Global GmbH. Grocery retail, drugstores, gas stations, kiosks, convenience operators, convenience shops and online shops can order directly at info@vovanglobal.de or +49 2202 24 77 600. Sample boxes and first listings available on request.

TABBY is available in three variants: 100g pouch (stand-up bag for self-service), 50g box in 12-pack display (compact counter displays) and 50g box in 24-pack display (large POS displays). 12 months shelf life from production.

Yes — TABBY is primarily targeted at kids, teens and young adults. The trompe-l'œil design (chocolate shaped like drumsticks, hot dogs, sunny side eggs and fries) makes TABBY a viral TikTok and Instagram hit. The products contain milk chocolate and are not vegan.

Secure TABBY for your assortment now

VOVAN Global is the Official TABBY Partner. Request samples, get your preferred display calculated or talk directly to our B2B team.

info@vovanglobal.de · Mon–Fri 08:00–16:00 CET · VOVAN Global GmbH, Bergisch Gladbach

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