Caramel
Topping: Caramel crumble
Filling: Milk
Trompe-l'œil chocolate in 4 product lines — 11 viral flavors for grocery retail, convenience & online.
"Sweet Illusion. Chocolate that isn't what it looks like."
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TABBY is our partner's brand. VOVAN Global is the official distribution partner for Germany, Austria and Switzerland — orders, listings and samples from one contact.
Chocolate that looks like a chicken drumstick, a hot dog, a sunny side egg or fries — and explodes on TikTok and Instagram for exactly that reason.
TikTok, Instagram and YouTube Shorts hype 2026. The trompe-l'œil design drives maximum share rate.
Drumstick, Hot Dog, Sunny Side Egg, Choco Fries — all made entirely from chocolate. Eyecatcher at POS.
From caramel through hazelnut to strawberry and banana — a broad flavor spectrum for every target group.
TABBY is our partner's brand — VOVAN Global is the official distribution partner for DACH. One contact for orders, listings and samples.
100 g pouch, or 50 g pieces in a 12-pack or 24-pack display — the right format for every channel.
High impulse-buy factor through unusual design. Perfect timing for kids, teens and convenience assortments.
From bestselling Chicken Drumstick to crunchy Choco Fries — the complete TABBY world at a glance.
Drumstick-shaped chocolate bar with crispy cream filling — the original.
Topping: Caramel crumble
Filling: Milk
Topping: Cocoa crumble
Filling: Milk
Topping: Hazelnut pieces
Filling: Milk
Topping: Crispy waffle
Filling: Milk
Topping: Coconut flakes
Filling: Milk
Topping: Crispy chip pieces
Filling: Milk
Topping: Caramel crumble
Filling: Banana cream
Chocolate in hot dog shape with fruity sauce filling — the viral eyecatcher.
Topping: Strawberry pieces
Filling: Strawberry sauce
Topping: Banana pieces
Filling: Banana sauce
Chocolate sunny side egg in egg shape — cocoa crumble core in creamy milk filling.
Shape: Sunny side egg
Filling: Milk & cocoa crumble core
Chocolate fries in fries shape — crispy cocoa note with cream filling.
Shape: Fries
Filling: Cream · crispy cocoa note
Self-service, counter display or POS unit — TABBY fits into every assortment.
Resealable stand-up bag. Perfect for snacking shelf & self-service in grocery retail and drugstores.
Compact 12-pack counter display, one flavor per display, 12 displays per carton. Ideal for kiosks, bakeries, gas stations and convenience.
Large 24-pack POS display for checkout zones and grocery retail impulse shelves, one flavor per display, 6 displays per carton.
12 months shelf life from production — plannable listing and logistics.
Item → display → carton → pallet. Every display contains one flavor only (own item number per flavor).
| Unit | Item (content) | Display (pcs) | Carton | Carton size | Pallet | Shelf life |
|---|---|---|---|---|---|---|
| Pouch | 100 g stand-up pouch | sold singly | 80 pouches | 590 × 270 × 260 mm | on request | 12 months |
| 12-pack display | 50 g per piece | 12 pcs | 12 displays (144 pcs) | 480 × 300 × 200 mm | on request | 12 months |
| 24-pack display | 50 g per piece | 24 pcs | 6 displays (144 pcs) | 480 × 300 × 200 mm | on request | 12 months |
| Choco Fries 12-pack display | 44 g box | 12 pcs | 4 displays (48 pcs) | 364 × 162 × 336 mm | on request | 12 months |
The hero line: chocolate drumsticks in 7 flavors. The brand's trompe-l'œil classic.
Chocolate hot dog with fruity filling — the snack shape meets two favorite flavors. Perfect for kids' birthdays and themed campaigns.
The sunny side egg made of chocolate — the photo motif for every influencer. Creamy milk filling with a crunchy cocoa crumble core.
The "chocolate sunny side egg" — chocolate in egg shape with a creamy milk filling and a crunchy cocoa crumble core. The visual showstopper for ice cream cafés, dessert bars and checkout-zone campaigns.
Fries — but made of chocolate. Delicate chocolate sticks in the cult fries shape, perfect for sharing, posting and grab-and-go.
Delicate chocolate sticks in the typical fries shape, presented in the original fries box. The snack crossover for foodservice, ice cream cafés, kids' parties and convenience counters.
All 11 varieties in the retail units pouch and display — straight from our warehouse in Germany onto your shelf.
TABBY is a partner brand in the VOVAN range. These VOVAN own brands complement it on the shelf.
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To the brand →Everything about the TABBY chocolate world, flavors and B2B sourcing through VOVAN Global.
TABBY is a viral chocolate brand built on trompe-l'œil design: chocolate that isn't what it looks like. Instead of classic bars, you get drumsticks, hot dogs, sunny side eggs and fries — all made entirely from chocolate. 11 flavors across 4 product lines in total. VOVAN Global GmbH is the official partner for B2B distribution in DACH.
TABBY covers 4 product lines with a total of 11 flavors: Chicken Drumstick (7 flavors), Hot Dog (2 flavors), Sunny Side Egg (1 flavor) and Choco Fries (1 flavor).
The TABBY Drumstick is a chocolate bar shaped like a chicken drumstick. Build: milk chocolate shell, cream filling inside, crispy topping such as caramel crumble, hazelnut pieces, waffle or coconut flakes. Seven flavors available: Caramel, Cocoa, Hazelnut, Waffle, Coconut, Chips, Banana.
TABBY Hot Dog comes in two flavors: Strawberry (with strawberry pieces topping and strawberry sauce as filling) and Banana (with banana pieces topping and banana sauce as filling). The chocolate is moulded in the iconic hot dog shape — a perfect eyecatcher at POS.
VOVAN Global GmbH is the Official Partner and distributor of TABBY in Germany, Austria and Switzerland. Orders, listings and sample requests are handled centrally through VOVAN Global: info@vovanglobal.de or +49 2202 24 77 600.
In Germany, Austria and Switzerland, TABBY is available B2B through VOVAN Global GmbH, the official distribution partner. Grocery retail, drugstores, gas stations, kiosks, convenience operators, convenience shops and online shops can order directly at info@vovanglobal.de or +49 2202 24 77 600. Sample boxes and first listings available on request.
TABBY is available in three variants: 100g pouch (stand-up bag for self-service), 50g box in 12-pack display (compact counter displays) and 50g box in 24-pack display (large POS displays). 12 months shelf life from production.
Yes — TABBY is primarily targeted at kids, teens and young adults. The trompe-l'œil design (chocolate shaped like drumsticks, hot dogs, sunny side eggs and fries) makes TABBY a viral TikTok and Instagram hit. The products contain milk chocolate and are not vegan.
VOVAN Global is the Official TABBY Partner. Request samples, get your preferred display calculated or talk directly to our B2B team.
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